T. Harv Eker
Ladies and gents, boys and gals…
The award for today’s BEST Facebook ad goes to:
To see her landing page and full stats, go here —>
Well done Natalie, bravo!
Out of 70+ Facebook ads that we added today in Facevertizing Ad Gallery, here’s why we picked Natalie’s ad:
Element #1 — Focusing on ONE specific problem.
Offering to help solve one specific problem her potential clients & customers have.
No over promising.
Element #2 — The ad has been running for over a month.
Do you remember Facevertizing golden rule #7?
Well lemme remind ya.
“If a specific Facebook ad has been running for an extended period of time — there is a very HIGH probability the ad is profitable.”
...unless off course if the business owner want’s to go bankrupt on purpose.
Which is not the case with this ad.
Element #3 — Captivating and correlating image.
Can you guess why she decided to use an image of herself holding her baby?
…instead of a pic of herself alone?
Well, she’s targeting moms — duh!
In the other part of the image you can see a representation of the problem a.k.a. Diastasis Recti.
Very well done.
Theres one last thing that I like and dislike — both at the same time.
On the sales page, there’s a link of a video (which I like).
But when you click it, it sends the person back to Facebook to watch the video (which I don't like).
…instead of embedding the video directly on the sales page.
Sending people back to Facebook is a very risky move.
You want the visitor glued on your sales page, not jumping back and forth.
But we’ll talk about that problem another time…
Check out how Natalie created that Facebook video which went viral.
She even placed it on her home page of her website, right on the very top.
Your weakness can be your strength!
…if you know how to use it in your marketing.
Aside that link on the sales page for the video, job well done Natalie!
There’s also one ad that caught my attention today.
But this one is… meh.
The award for today’s meh Facebook ad goes to:
I’ll tell you why papa Grant screwed up on this Facebook ad in the next email.
Stay cute ‘n cuddly.
What we learned today:
#1. Make a Facebook ad addressing ONE specific problem your peeps currently have (your potential clients and customers).
And offer genuine HELP to solve it.
#2. Pay attention to Facebook ads that are running for over a month.
There’s a very HIGH chance the ad is profitable.
#3. Use a captivating and correlating image.
A picture that will catch your targeted audience attention.
And that's correlated to the topic (problem) you’re addressing in the copy of the FB ad.
#4. Don’t put links, pics, videos, or any other elements that redirect the potential client to different content.
They need to stay, and either buy or voluntarily close the sales page.
No distractions — or you gonna lose the sale.
Find Your Competitors’ Most Profitable
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Send it to a friend on them social webbies!
...and as our U.K. people like to say, Thank You Guv'nah!
Borche Samardzioski is a Facebook marketing veteran.
His 9 years of experience and stellar track record as the "guy behind the curtain" engineering highly successful Facebook marketing campaigns for clients in multiple industries, earned him the respect of a top paid Facebook marketing consultant and business strategist.
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